[Tig] Google buys Youtube

[Ted Langdell]

Ted Langdell
Ted Langdell Creative Broadcast Services
Marysville, CA
Main:  	(530) 741-1212

The purchase shouldn't be a big surprise.

Like Google itself, It's an advertising medium.  If it attracts 
eyeballs, it'll attract ads for those eyeballs.

Ads=Income.

The Google search engine (and YouTube) are just ways of gathering 
enough eyeballs long enough to see or to click on a link... much like 
the remote control for your television is an access point to another 
major ad supported medium... on some channels.

Ted.




On Oct 10, 2006, at 8:40 AM, Bob Friesenhahn wrote:

>
> On Tue, 10 Oct 2006, Dick Hobbs wrote:
>> Maybe I am just a foolish old man, but I am confused by Google's 
>> purchase of YouTube, and indeed by YouTube itself.
>>
>> First, where is the business case? How will Google get any return on 
>> its investment of $1.65 billion? That, even today, is a very large 
>> sum of money indeed for a business which does not generate any real 
>> income.
>
> Now that I have visited YouTube to see what it is, it seems that your 
> confusion is warranted.  Many similar large investments have been 
> entirely wasted.  Remember that AOL purchased Time Warner a number of 
> years ago.  But maybe the announcement to this list did not interpret 
> Google's intentions correctly and Google does have a reasonable plan 
> for this service.
>
> It looks to me like Google is planning on this service to be an 
> adjunct to its Gmail email service and its instant messaging service. 
> Delivery of high definition program content is not its focus.
>
> Bob